That is not to state the Cowboys are a poorly-run franchise in the smallest, but one would think the most valuable franchise in all of expert sports would have some championship pedigree in the last quarter century. All the while, this is the greatest brand name in the United States biggest professional sports league. Win or lose, the Cowboys have actually become such a cash cow for Jones.
As soon as the Cowboys can get back to a Super Bowl, who knows how important they will end up being?
In Forbes most valuable sports franchise for 2021, the Cowboys come out on top of any professional group worldwide. The Cowboys are valued at $5.7 billion, edging out the MLBs New York Yankees ($ 5.2 billion), the NBAs New York Knicks ($ 5 billion), FC Barcelona ($ 4.76 billion) and Real Madrid ($ 4.75 billion) for the leading 5 most valuable franchises in expert sports in 2021.
It is tough to think Jones paid only $150 million to buy the Cowboys from Bum Bright in 1989.
Dallas Cowboys are the most important franchise in all of professional sports.
While it makes sense an NFL franchise could top the list, 2 things truly jump off the page with the Cowboys being No. 1 this year. One, Dallas is a significant media market in the United States, however not in the top 4 locally. This is why the Knicks and the Yankees are as valued as they are. And 2, the Cowboys have not been a championship-caliber team for the better part of 25 years.
Jerry Jones, Dallas Cowboys. (Mandatory Credit: Matthew Emmons-USA TODAY Sports).
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The Dallas Cowboys are the most valuable franchise in all of expert sports for 2021.
The return on investment owner Jerry Jones has made considering that purchasing the Dallas Cowboys back in 1989 is definitely overwhelming.
While it makes sense an NFL franchise could top the list, two things really leap off the page with the Cowboys being No. 1 this year. That is not to state the Cowboys are a poorly-run franchise in the tiniest, but one would think the most valuable franchise in all of professional sports would have some championship pedigree in the last quarter century. Lose or win, the Cowboys have ended up being such a money cow for Jones.